Meet the team
Shaun
Shaun has over 30 years’ experience in print management and marketing communications. A natural problem-solver, he helps clients drive profit, reduce costs, and streamline the delivery of marketing materials.
He has supported SMEs and large multi-site organisations across sectors including healthcare, hospitality, manufacturing, and automotive, building tailored infrastructure that simply works. With deep experience in the healthcare and dental sector - supporting groups such as Rodericks, Portman, and Oasis - Shaun saw first hand how waste, inefficiency, and poor execution held brands back. That insight led to the creation of Signal: a solution for just-in-time brand execution.

Meet the team
Shaun
Shaun has over 30 years’ experience in print management and marketing communications. A natural problem-solver, he helps clients drive profit, reduce costs, and streamline the delivery of marketing materials.
He has supported SMEs and large multi-site organisations across sectors including healthcare, hospitality, manufacturing, and automotive, building tailored infrastructure that simply works. With deep experience in the healthcare and dental sector - supporting groups such as Rodericks, Portman, and Oasis - Shaun saw first hand how waste, inefficiency, and poor execution held brands back. That insight led to the creation of Signal: a solution for just-in-time brand execution.

Meet The Team

Tony
Tony has lived and breathed all things print for more than 30 years, building an outstanding reputation across the industry. He has been at the forefront of print innovation, overseeing the early conception and development of fast-turnaround, on-demand digital print solutions that have helped shape the sector as it exists today.
Known for his exceptional attention to detail, Tony approaches every project with precision, professionalism, and a commitment to delivering the highest standards. Honest, straightforward, and guided by strong personal integrity, he is respected by colleagues, clients, and industry partners alike.
Beyond his technical expertise, Tony brings his wealth of experience, combined with his dedication to people and quality, making him a valued member of the Signalco team when he joins us in September.

Adam
With over 30 years’ experience, he is an accomplished business leader and Non-Executive Director with a strong track record in building, scaling, and leading successful organisations across business services, commercial operations, and strategic transformation. His career has been defined by practical leadership, customer-centric thinking, and a deep understanding of how to grow businesses sustainably.
As Founder and former CEO of the Irongate Group, he grew the company from a single copy shop into a multi‑category market leader, pioneering a single‑source supply model that reshaped how organisations accessed essential business products and services.
He brings to the boardroom a practical, hands‑on perspective on transformation and leadership, with a clear focus on accountability, strategic innovation, and long‑term value creation.
Laura
With more than 15 years in B2B customer service, Laura is dedicated to helping people and creating positive experiences. Her friendly attitude, strong communication skills, and genuine passion for customer care make her a trusted point of contact for customers and colleagues alike.
Oh and she's the real boss!


Tony
Tony has lived and breathed all things print for more than 30 years, building an outstanding reputation across the industry. He has been at the forefront of print innovation, overseeing the early conception and development of fast-turnaround, on-demand digital print solutions that have helped shape the sector as it exists today.
Known for his exceptional attention to detail, Tony approaches every project with precision, professionalism, and a commitment to delivering the highest standards. Honest, straightforward, and guided by strong personal integrity, he is respected by colleagues, clients, and industry partners alike.
Beyond his technical expertise, Tony brings his wealth of experience, combined with his dedication to people and quality, making him a valued member of the Signalco team when he joins us in September.
